Eid’s lookin’ festive at Asifa & Nabeel!

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By Maliha Rehman

‘Tis the season for Eid exhibits. Many of us are on the lookout for that elusive Eid suit, the kind that merges a pretty aesthetic with distinctive design details and also fits into a budget.

But it’s also a swelteringly hot season. Designers, as they put forward options for festive-wear, have to keep in mind that this year Eid-ul-Adha is going to be very, very hot.

There are other considerations to keep in mind too. Weddings often follow close on the heels of Eid and many customers are out buying Eid-wear that could only fit in easily at a dholki or Mehndi event. With inflation on the rise, price points need to be competitive. Clothes need to steer away from mundane prettiness and yet, remain wearable. It’s a tall order to fill.

Designer duo Asifa and Nabeel possibly had all this mind as they put together an Eid collection that runs the whole gamut, from raw silk and organza to luxury lawn. The embellishments and colors are varied, with options for the day, the evening, for Eid and for the wedding party up ahead!

The raw silk co-ordinates come in a wide range of colors – deep shades like teal, magenta, deep blue, crimson, black and then, light green, pink and yellow. The embroideries on many aren’t overwhelming, placed along a neckline, a sleeve cuff or on the side of a shirt, with gold laces adding a touch of bling in some of the outfits.

Clusters of sequins are lined along sleeve cuffs, beads run down side-slits of shirts, and lace and embroidery is merged into pretty patterns.

At the other end of the spectrum, there’s the option of buying unstitched lawn and simply getting it stitched to one’s liking. Designer lawn has always been an Eid favorite, considering that it has a unique aesthetic, is very formal and the fabric is optimal for the sweltering heat.

Asifa and Nabeel’s lawn has long been a popular favorite and this year’s collection pulls in the punches with a range of very pretty designs; a breezy power pink, blacks, an orange paired with a black dupatta and the eternally popular white, with bright flora all along its canvas.

The brand exhibits these latest lines on 30th June, 2022, at the Asifa Nabeel studio in Lahore (241, Street 8, Y block commercial, Phase 3, DHA). Also in stock will be heavy-duty hand-embellished wedding-wear.

That’s a lot of options for Eid … and for the weddings, later if there’s one that’s coming up … and for forever, if you like pretty clothes!


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Eid’s lookin’ festive at Asifa & Nabeel!