Gloss Etc

Fashion & beauty
By Glossetc
On July 24, 2020

Designers that I miss seeing on the catwalk

Fashion weeks in Pakistan tend to oscillate from brilliant highs to utter lows. But they do steer the wheels of the business of fashion and with the coronavirus having wiped...

Fashion & beauty
By Glossetc
On October 1, 2022

Inside Lajwanti’s Laal Bahaar exhibit

By Maliha Rehman Fashion’s moved firmly into the digital age, where every image is evaluated for its Insta-worthiness and the online customer is just as highly coveted as the one...

All-natural, great for the skin and made in Pakistan! Ayesha O. Beauty by Ayesha Omar

By Maliha Rehman Ayesha Omar turned entrepreneur almost three years ago with the launch of her eponymous range of beauty products, Ayesha O. Beauty. The pandemic, while it wreaked havoc...

Fashion & beauty
By Glossetc
On November 30, 2023

Meraki by Republic by Omar Farooq – a tale of a million French knots

By Maliha Rehman How often do we equate the word ‘couture’ with women’s bridals? Within Pakistan’s limited fashion-scape, it’s a word that conjures images of extravagantly detailed designs for the...

Fashion & beauty
By Glossetc
On December 18, 2023

Emraan Rajput’s Shalima 2024: Mughal grandeur and sharp collars!

By Maliha Rehman The best menswear collections stand out for their neat cuts. Unlike their female counterparts, silhouettes for men can’t hide within the folds of voluminous layers or swathes...

Fashion & beauty
By Glossetc
On August 28, 2024

Emraan Rajput ushers in a cool new ‘ERA’

By Maliha Rehman He’s one of Pakistan’s most seasoned menswear designers and he is now dipping his toes in the fast fashion pool! It is irrefutable that Emraan Rajput has...

Fashion & beauty
By Glossetc
On September 24, 2024

Dreaming ‘big’ for Pakistani fashion

By Maliha Rehman “The key is to realize we are all dispensable. The goal is to keep on evolving to beat the odds,” Asad Malik, CEO of Cresset Pakistan, tells...

Fashion & beauty
By Glossetc
On December 8, 2024

Celestial Magic in the Melia by Annus Abrar luxe wedding-wear!

A whirl of shocking pinks, greens and reds glint with gold. Pastels are set off by silver filigree. It’s wedding season at the Annus Abrar atelier and a curated collection...

Fashion & beauty
By Glossetc
On February 3, 2026

Laam Fashion Week Day Two Flexes Some Serious Fashion Clout

By Maliha Rehman The second day of Laam Fashion Week (LFW) served as a prime example of what makes fashion weeks so much fun. Why, despite multiple collections sharing a...

Fashion & beauty
By Glossetc
On September 10, 2022

Mehrunnisa by Waniya by MA – a regal take on the modern bride

Bollywood actress Aditi Rao Hyderi peers out at the camera, stately, her dupatta wrapped about her with scallops with twinkle with hand embellishment. Fledgling designer brand Waniya by MA has...

Fashion & beauty
By Glossetc
On July 27, 2022

Where art thou, sleeveless?

By Maliha Rehman Designer Deepak Perwani tells me that he hasn’t created a sleeveless design in a while. This is the same Deepak Perwani who was once known as fashion’s...

Some celebs wore a LOT of designer-wear this Eid – here’s who wore what best!

Trussing up on Eid with a designer outfit sometimes takes a whole new meaning in the celeb life. Unlike the rest of us mere mortals, celebrities usually have a plethora...

Fashion & beauty
By Glossetc
On August 17, 2020

“I don’t think I’ll ever win an award in Pakistan’ – Model Champ Imi talks about making his mark internationally, local fashion and the notorious modeling casting couch

Champ Imi is instantly noticeable on the catwalk. Broad-shouldered and long-haired, he walks on the ramp with an assured confidence. He also immediately catches the eye when you’re glancing through...

Fashion & beauty
By Glossetc
On May 4, 2021

Eid, the coronavirus and the Elan Lawn dilemma

By Maliha Rehman Eid outfits can trigger a wealth of emotions. Selected after much deliberation and planned out in advance, they are a main highlight of the festive season. In...

Fashion & beauty
By Glossetc
On May 11, 2021

Bonanza Satrangi zeroes in on Eid – and it is ‘Satrangi’ indeed!

The name ‘Bonanza’ is a very familiar one in the Pakistani high-street. Eons ago, before the mushrooming of malls and high-end shopping areas, ‘Bonanza’ stores were dotted all about the...

Are bespoke text and images going to be all the rage in Pakistani couture?

By Maliha Rehman Actress Iqra Aziz announced that she was expecting her first child through a series of Instagram posts on her own and husband Yasir Hussain’s accounts. The images,...

Lux Style Awards 2021 – What You May Not See On TV

By Maliha Rehman This year’s Lux Style Awards (LSA) event wasn’t like your usual awards ceremony. The stage was set, there was music and dance and plenty of awards results...

Fashion & beauty
By Glossetc
On October 20, 2021

Nabila’s World, Sunny Side Up

By Maliha Rehman Over the years, I have seen stylist Nabila constantly dabble with change. Her hair has always fluctuated, switching between lengths, styles and color. “What’s life without color?”...

Home-truths served out by the PISA ‘21

By Maliha Rehman The stars shone bright and so did a magnificent stage set up with colossal screens and lighting. The second edition of the Pakistan International Screen Awards (PISA)...

Fashion & beauty
By Glossetc
On February 5, 2026

Magic on the Catwalk – Laam Fashion Week wraps up! Day Three and Four Reviewed.

By Maliha Rehman Laam Fashion Week (LFW), with its very first edition, has jumpstarted the fashion week machinery after a long, long time. And it has set some very high...